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Jennifer Janz

ECHOLILY - Mind Spin

With over 30k Spotify followers and over 100k streams, and a decent list of radio ads for her previous singles, Under the Clocks (Stay) and Higher, including SBS Chill DAB, Flow FM Network, and Triple R, Echolily’s new release is set to elicit the same kind of response and attract similarly positive radio and online support.


The Melbourne-based music artist has approached Mind Spin in much the same way as her previous records—an inventory of bubbly synth sounds and hovering arps act as a fluid foundation for Echolily’s vocal allure, one that’s not necessarily based on perfectly formed cadences but undaunted DIY immediacy and energy.


As Echolily reveals about the origins of the new track, ‘The first draft was actually more trippy beach summer lo-fi kinda vibes. I was not too happy with that. I needed more character to the song. So I sent it over to my dear friend, Andrew. He changed the beat and gave an alternative dance vibe to the song.


Loved it so much, we decided to stick with it!’ Some of the trippy is still there, but yes, the track does have its most strident moments when in the throes of an electro-dance freefall. The production attempts to fuse quirky electro embellishments with the more atmospheric, most notably in the chorus refrain, where the vocal is sliced, diced, and generally treated with the same elasticity as the darting and weaving of the drum programming.


A lot of Mind Spin’sbuoyancy and charm rests in this sense of playfulness, Echolily’s creative choices on show and up for scrutiny—most of the time, they work, eschewing the more blatant sort of pop frills can be refreshing if nothing else.



‘‘But Mind Spin is more than that in terms of the bigger picture for Echolily; striving for abstraction utilising contemporary pop as your centre is a respectable, long game ambition.

But Mind Spin is more than that in terms of the bigger picture for Echolily; striving for abstraction utilising contemporary pop as your centre is a respectable, long game ambition. And learning about the inspiration behind the song only adds to this notion of reaching for the conceptual.


As Echolily says, ‘I wrote Mind Spin after a fun wine-filled night out with a few girlfriends who were all heartbroken at the same time. In vino veritas, am I right? Wrote the whole song in one night. Mind Spin is about the different stages of intoxication, where inhibitions are lost, and true colours unravel.’

 

LISTEN TO ECHOLILY HERE WHEN RELEASED:






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